400% Growth in Organic Clicks and Impressions for TICE with Publive

20 Mar 2026
Tice
Language
English
Migration From
New
Genre
Startup & Technology

400%

Growth in Organic Clicks

400%

Growth in Organic Impressions

About the company

TICE News is a digital-first media platform dedicated to chronicling the vibrant Indian startup ecosystem. Affiliate member of PADMA, rooted in journalistic integrity, with a mission to deliver credible, research-backed content that drives conversations in the startup space.

Problem Statement

  • Tice started as a new platform in 2022 and needed:
  • A strong CMS that would provide sustainable growth
  • Tools to enable their editorial team to build a one-stop destination for startup stories
  • Better content distribution and audience development capabilities

The success of any brand or product stems from numerous factors, with technology and people being foremost among them. At TICE, we boast not only a stellar editorial team but also an outstanding technology partner – 'Publive'. 'Publive' stands out as a cutting-edge publishing platform, and it's not just the technology but also the team at 'Publive' that adds that extra "wow" factor! The distinctive qualities that set team Publive apart include the constant addition of new features, regular upgrades, ongoing training sessions, insights, analytics, and a proactive problem-solving approach. In a nutshell, Team Publive doesn't just provide a service; they take ownership of the product, making them not merely service providers but integral stakeholders in our success. I extend my sincere gratitude to Publive for their exceptional professionalism and valuable contributions.

Manoj Singh

Manoj Singh

Co-Founder & Editor In Chief

Publive Unleashed

  • Publive's full-stack AI-powered CMS became the catalyst for TICE's growth:
  • Newsletter Boost: Delivered articles and weekly roundups by email to keep audience engaged
  • Unmatched Analytics: Powerful analytics dashboard providing insights into user behavior and preferences with in-depth reports
  • Time-Saving Process: Advanced backend tools saving time for content creation and distribution, with better workflow coordination

Results

TICE saw a 400% increase in organic clicks and impressions after joining Publive, with streamlined content development through newsletters, analytics, and improved workflows.

Growth Analytics

Organic Clicks
400%

400% growth — Significant boost through SEO improvements, better content strategy, and distribution optimization.

Organic Impressions
400%

400% growth — Substantial increase in search visibility through improved content optimization.

Google Performance Statistics

Organic Search Clicks
400%

400% growth in organic clicks through Publive's SEO automation and content strategy.

Organic Search Impressions
400%

TICE is thrilled about their early accomplishments utilizing the tools on Publive's platform. They are excited about boosting growth by taking advantage of the numerous possibilities the platform provides. The road ahead is very promising.